Brave Music. Global Thinking. Smarter Moves.
Brave Music. Global Thinking. Smarter Moves.
A&R Consulting and Artist Development for independent artists, labels and more.
About Brave Industries
About Brave Industries
About Brave Industries
Connecting artists and industry across continents.
Connecting artists and industry across continents.
Brave Industries is led by a veteran of the music industry with over two decades of experience working with artists, as well as major and independent record labels.
We exist to bring soul, substance and fearlessness to A&R and artist development in an increasingly algorithmic, cautious and data-driven environment.
Brave Industries is led by a veteran of the music industry with over two decades of experience working with artists, as well as major and independent record labels.
We exist to bring soul, substance and fearlessness to A&R and artist development in an increasingly algorithmic, cautious and data-driven environment.
Artist Support
Artist Support
Helping independent artists make their best music and reach their full potential.
Helping independent artists make their best music and reach their full potential.
Industry Reinforcements
Industry Reinforcements
Providing flexible help to labels and distributors to sign/develop artists and make records.
Providing flexible help to labels and distributors to sign/develop artists and make records.
Global Network
Global Network
Connecting artists from all over the world to the best collaborators anywhere in the world.
Connecting artists from all over the world to the best collaborators anywhere in the world.
Artist Support
Helping independent artists make their best music and reach their full potential.
Helping independent artists make their best music and reach their full potential.
Industry Reinforcements
Providing flexible help to labels and distributors to sign/develop artists and make records.
Providing flexible help to labels and distributors to sign/develop artists and make records.
Global Network
Connecting artists from all over the world to the best collaborators anywhere in the world.
Connecting artists from all over the world to the best collaborators anywhere in the world.
Supporting and Breaking Brave Artists Since 2005.
Just a few of the artists we’ve worked with over the years:




























WHAT WE DO
For Independent Artists
For Independent Artists
For Independent Artists



Tailored A&R consulting and real artist development.
Tailored A&R consulting and real artist development.
Tailored A&R consulting and real artist development.
It takes a brave artist to want to conquer the world. We’re here to match your bravery and help you get there.
The term “A&R” is thrown around a lot these days, but real A&R is so much more than following data, signing artists and chasing trends.
We build actual partnerships with artists to help them create their best, bravest and most authentic music and break through in an ever-changing music industry landscape – no matter where in the world they come from.
We bring 20 years of experience, global industry relationships and proven results to every project we work on.
It takes a brave artist to want to conquer the world. We’re here to match your bravery and help you get there.
The term “A&R” is thrown around a lot these days, but real A&R is so much more than following data, signing artists and chasing trends.
We build actual partnerships with artists to help them create their best, bravest and most authentic music and break through in an ever-changing music industry landscape – no matter where in the world they come from.
We bring 20 years of experience, global industry relationships and proven results to every project we work on.
It takes a brave artist to want to conquer the world. We’re here to match your bravery and help you get there.
The term “A&R” is thrown around a lot these days, but real A&R is so much more than following data, signing artists and chasing trends.
We build actual partnerships with artists to help them create their best, bravest and most authentic music and break through in an ever-changing music industry landscape – no matter where in the world they come from.
We bring 20 years of experience, global industry relationships and proven results to every project we work on.
Creative Direction
For artists just starting on a new project, we can help hone a concrete vision and possible collaborators to help you achieve it.
Creative Direction
For artists just starting on a new project, we can help hone a concrete vision and possible collaborators to help you achieve it.
Creative Direction
For artists just starting on a new project, we can help hone a concrete vision and possible collaborators to help you achieve it.
Features & Remixes
Using our global relationships, we can help secure amazing collaborations.
Features & Remixes
Using our global relationships, we can help secure amazing collaborations.
Features & Remixes
Using our global relationships, we can help secure amazing collaborations.
Songwriter & Producer Matchmaking
Music is not one-size-fits-all. We connect our artists with the best creatives in the US and around the world to meet their specific needs and vision.
Songwriter & Producer Matchmaking
Music is not one-size-fits-all. We connect our artists with the best creatives in the US and around the world to meet their specific needs and vision.
Songwriter & Producer Matchmaking
Music is not one-size-fits-all. We connect our artists with the best creatives in the US and around the world to meet their specific needs and vision.
Song Curation
For those artists open to outside songs or toplines, we scour the world for future classics to make your own.
Song Curation
For those artists open to outside songs or toplines, we scour the world for future classics to make your own.
Song Curation
For those artists open to outside songs or toplines, we scour the world for future classics to make your own.
Relationships, relevance and real A&R.
Relationships, relevance and real A&R.
Relationships, relevance and real A&R.
You need a great roster and great records. We can help with both. We take pride in discovering and developing memorable talent with global potential. And we believe great record-making is an art. It requires a relationship of trust with the artist, a clear artistic vision, and access to the world’s best creative partners.
You need a great roster and great records. We can help with both. We take pride in discovering and developing memorable talent with global potential. And we believe great record-making is an art. It requires a relationship of trust with the artist, a clear artistic vision, and access to the world’s best creative partners.
You need a great roster and great records. We can help with both. We take pride in discovering and developing memorable talent with global potential. And we believe great record-making is an art. It requires a relationship of trust with the artist, a clear artistic vision, and access to the world’s best creative partners.
Artist Discovery
Our past label signings have always been globally-minded and one step ahead of the bidding wars.
Artist Discovery
Our past label signings have always been globally-minded and one step ahead of the bidding wars.
Artist Discovery
Our past label signings have always been globally-minded and one step ahead of the bidding wars.
Roster Development
A&R with substance. Solidifying creative direction, connecting collaborators, making records, and seeing releases through from start to finish.
Roster Development
A&R with substance. Solidifying creative direction, connecting collaborators, making records, and seeing releases through from start to finish.
Roster Development
A&R with substance. Solidifying creative direction, connecting collaborators, making records, and seeing releases through from start to finish.
For Record Labels, Distributors & Publishers
For Record Labels, Distributors & Publishers
For Record Labels, Distributors & Publishers



For Investors
For Investors
For Investors



Timely industry insights and strategy
Timely industry insights and strategy
Timely industry insights and strategy
As a fully independent company, Brave is able to offer detailed, up-to-date and objective advice to those looking to invest in the music industry.
Over the last few years we have advised numerous large clients on how the landscape has changed and continues to evolve, now and into the future.
As a fully independent company, Brave is able to offer detailed, up-to-date and objective advice to those looking to invest in the music industry.
Over the last few years we have advised numerous large clients on how the landscape has changed and continues to evolve, now and into the future.
As a fully independent company, Brave is able to offer detailed, up-to-date and objective advice to those looking to invest in the music industry.
Over the last few years we have advised numerous large clients on how the landscape has changed and continues to evolve, now and into the future.



Meet The Founder
Meet The Founder
Meet The Founder
DANIEL WERNER has been an A&R (Artist and Repertoire) executive for the past 20 years. His experience crosses many genres, from pop and electronic to indie, singer-songwriters and R&B. After starting his music career as a club DJ in Seattle and working on the programming team at iHeart’s flagship pop radio station KIIS-FM in LA, he joined the A&R team at Sony in 2005, learning the art of record-making by working with artists as diverse as Cyndi Lauper, Jennifer Lopez and The Gossip.
In 2009 he moved to Island Records (Universal Music Group), focusing on international A&R and using his relationships in the creative community to help new global artists make world-class music and chart a course for US success. In that role, he signed and helped launch the US careers of Taio Cruz, Tove Lo, Dean Lewis, Astrid S., Avicii and The Beaches, among others, leading to numerous US top 5 singles and platinum albums.
He left Island as VP of A&R in 2021 to launch his own consulting firm, Brave Industries, as a new way of working with independent artists as well as clients like Arista (Sony US), ADA Distribution (Warner) and UMG Scandinavia. His core mission remains identifying and helping exceptional artists break down barriers to global success through memorable music and modern artist development.
Daniel lives in Brooklyn, NY with his wife Julie.
DANIEL WERNER has been an A&R (Artist and Repertoire) executive for the past 20 years. His experience crosses many genres, from pop and electronic to indie, singer-songwriters and R&B. After starting his music career as a club DJ in Seattle and working on the programming team at iHeart’s flagship pop radio station KIIS-FM in LA, he joined the A&R team at Sony in 2005, learning the art of record-making by working with artists as diverse as Cyndi Lauper, Jennifer Lopez and The Gossip.
In 2009 he moved to Island Records (Universal Music Group), focusing on international A&R and using his relationships in the creative community to help new global artists make world-class music and chart a course for US success. In that role, he signed and helped launch the US careers of Taio Cruz, Tove Lo, Dean Lewis, Astrid S., Avicii and The Beaches, among others, leading to numerous US top 5 singles and platinum albums.
He left Island as VP of A&R in 2021 to launch his own consulting firm, Brave Industries, as a new way of working with independent artists as well as clients like Arista (Sony US), ADA Distribution (Warner) and UMG Scandinavia. His core mission remains identifying and helping exceptional artists break down barriers to global success through memorable music and modern artist development.
Daniel lives in Brooklyn, NY with his wife Julie.


